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Thank you all for your interest and contributions to this beta program.
This beta is now closed and we are finalising the last technical ticket and will be releasing to all Mews users early December. 


Hi everyone,

I’m Mathias from the Guest Experience team. Today I’m excited to introduce our brand-new feature, Match & Merge. 

But before diving into the details, let me give you some context about why we built this and where we’re heading from here. 

Comprehensive guest profiles are invaluable for hospitality. A detailed, accurate profile gives you insight into who your guests truly are. This helps hoteliers to anticipate guest preferences, allowing for personalised experiences that exceed expectations. 

Our vision is to empower you to truly understand your guests: their past spending habits, their preferred amenities, and even tiny details like how they take their coffee. Imagine knowing that every time I visit your property, I’ll ask for oat milk with my coffee. 

That’s where we’re headed, but first, we need to address one of the biggest challenges you face today: duplicate guest profiles. 

Duplicate profiles are a common issue, often caused by third-party OTAs and integrations. These duplicates mean you don't have a clear, comprehensive picture of your guests, which can disrupt the flow of personalized service. 

That’s where Match & Merge comes in. This new feature automatically detects duplicate guest profiles based on key details like name, email, and phone number. It saves time, reduces manual errors, and makes sure guest data is consistent and reliable. 

Check out the video below to see Match & Merge in action: 

With this feature, you no longer need to manually match profiles. The system suggests potential matches through a user-friendly workflow, meaning your guest information stays consistent and accurate. 

We’re rolling out Match & Merge to properties from today, and we’ll gradually expand its availability over the coming weeks. However, if you’d like to get early access, feel free to drop a comment below! 

As I mentioned earlier, this is just the first step. Next, we’ll be working on new features to help you track customer lifetime spend, offering you a complete view of your guests’ spending patterns. 

But I won’t spoil all the surprises just yet—stay tuned for more exciting updates soon! 

Hello!

We have been waiting for a feature like this for so long! Hotel T would love to receive early access to test it out. 

Kind regards

Margot

This is a brilliant feature, please can The Inn on the Moor Hotel receive early access?

Thank you! 😀

Please activate for Paulinenhof. Great feature!

Hey ​@coudert.mathias still waiting for the activation. Would be very happy to test @paulinenhof

Thanks

Hi

 

Great feature, would love to have early access! 

 

Grt,

Emilie

Hello ​@coudert.mathias 

 

We still don‘t have the early access to the match and merge feature

Could you please fully activate it in our live environment for Hotel de la Couronne in Liège Belgium ?

 

Thanks

 

Stephane

​@coudert.mathias Hi Mathias, please enable the early access for all Meiser Hotels properties in the live environment. Thanks a lot :)

Would love to be part with our Basecamp Eco-resort properties in IJmuiden and Amsterdam

Could you add us to the beta program? we would love to try it out! :-)

Great! Would also like to test it out for The Hendricks Hotel! 

Thanks ​@Sami Citystay, it is a really good feedback. Adding it to our backlog. I will come back to you once I have more info for release date.  

​@Linus.Bihn Thanks for the feedback. Indeed it is a known behaviour and definitely on our radar to improve it. Let me follow up when I have a release date for it. 

 


 I am just wondering why the same adress is kept twice in the new profile. I understand this behavivour if the adresses doesnt merge. But not if they are 100% the same. Only 1 Adress shoudl be kept

Thank you all for your interest. 
This functionality is not in beta anymore. We are finalising the last technical ticket and will be releasing to all Mews users early December. 

Hi ​@coudert.mathias ,

could you please also provide the technical documentation ? I would like to know the exact trigger for when Mews does identify it as a duplicate and which datapoints need to match for low, mid & High

 

Thanks

Great feature!

Is there any kind of alert if you are merging profiles with a guest on the blocklist? I think this would be handy to see this alert and be able to view any future reservations. 

 

We have profiles that we cannot merge because the system blocks this. Although we are sure that these are the same guests.

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