Hello!

Well, you can add notes to any date in the calendar - but that is a purely informational thing. If an event is influencing pricing on your property, the system should/could detect that on it’s own, but you can always preemtively or reactively override price recommendations for specific dates manually, if that is what you would like to do…

But it’s not like “make an event entry and let the system figure out the rest” that’s not atomize philosophy…  either it detects an impact (through pickup or market demand indicators) automatically, or you have to manually set it to your own judgment.

Regards,

JP.

JP,

Thanks, so there is no possibility to add Local events from the Island (Schiermonnikoog, Texel) within atomize, and to initially input price increase or decrease amounts/% on the hotels own experience, via a calendar ?

This has to be done manually, or through pickup or market demand indicators, are the dutch islands enough coveres in this ?

Cheers Guy

Well, as I said, you can set specific price limits for your special event days and let atomize do the yielding within your set limits.

Usually you would always set certian guardrails in terms of min/max price throughout the year, but you can override this general settings on a per day basis as you like.

Or you trust the algorithm … 

From our experience (using atomize since November 2024) it’s a combination that works best… set guardrails and overrides for specific days, let atomize do the rest…

You may also wish to discuss your specific situation with their 2nd level support /rev. managment support (can take some time, seems they are quite busy at the moment !

Kind regards,

Jean-Philipp.

Hi JP,

Thx for the Swift response.

Hi Guy! I am Ellen, Product Director for Atomize. You have already received some great input for JP, but let me add to that. 

Just as JP points out, you can steer the price boundaries for each stay date. What we recommend when it comes to events, is to increase the minimum price (if you believe that there will be an increased demand that the system might not be seeing yet). This ensures you are not selling to a too low price point, while it also gives the optimisation engine the possibility to further yield as more bookings come in. This is possible to do from the calendar view, and you can highlight the event by adding a note.

I can also share that we are actively exploring a new Events feature, where you will be able to point at historical reference dates (i.e. if the event is reoccurring or a similar one has happened in the past) and share demand indications which will influence the price recommendations.

Best regards,

Ellen

Thx Ellen, for the additional insides